New Products

Boka x Olipop Toothpaste Collaboration Hits the Market

Limited edition Pomegranate Sparkle Probiotic Toothpaste debuts on TikTok Shop before rolling out to national retailers.

A new limited edition collaboration for Boka.

Boka has rolled out a new collaboration with Olipop, a beverage brand know for its healthier sodas. New Boka x Olipop Pomegranate Sparkle Probiotic Toothpaste debuts today TikTok Shop and Boka.com.

The limited-edition toothpaste is inspired by the brand’s new Pomegranate Sparkle soda. It has a flavor profile that combines yuzu oil, Spanish lemon and vanilla, which Boka describes as “bold, luminous, and delightfully fresh.”

Two formats are available: a 3.4oz tube and a 1.3oz stocking stuffer duo kit.

Availability will expand to Walmart later this month and Target in November, according to the fast-growing oral care brand.

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